Flipping the Funnel: Non-Profit Edition (2 of 12)
COPYRIGHT
Flipping the Funnel: Non-Profit Edition by Seth Godin. Copyright 2006 by Do You Zoom, Inc.
All Rights Reserved. Sharing not permitted.
Flip the Funnel
Here’s a different idea:
What if we flip the funnel and turn it into a megaphone?
What if you could figure out how to use the Internet to empower the people who like you, who respect you, who have a vested interest in your success? I call this group of people—your friends and prospects and customers who are willing to do this—your fan club.
A new set of online tools makes this approach not just a possibility, but also an imperative for any organization hoping to grow. Give your fan club a megaphone and get out of the way.
Flipping the Funnel: Non-Profit Edition
Send 12 installments for free as a gift.
Flipping the Funnel: Non-Profit Edition
Receive installments for free