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Good Experience Columns

by Mark Hurst

60 Installments—Entirely free

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Members' Rating: 5.00from 2 Ratings

Tags: BusinessContemporaryNon-Fiction

Good Experience Columns
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Description

Mark Hurst, the visionary who popularized "customer experience" in business, shares his thinking in these short essays. A commitment to good experience, Hurst argues, can improve any organization: by treating people better, companies perform better. Adapted from Hurst's past writings in his Good Experience newsletter, the essays take on topics as diverse as branding, community, customer research, Internet technology, information overload, and interviews with unusual thinkers.

Extended Copyright Information

Copyright 2002-2008 by Good Experience, Inc.

This work, Good Experience Columns, by Mark Hurst, is distributed under the following Creative Commons License: Attribution-Noncommercial 2.5 Generic.

Originally published in Good Experience between October 2002 and May 2008.

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About the Author

Widely credited for popularizing "customer experience" online, Mark Hurst has worked since the birth of the Web to make Internet technology easier to use. He's the founder of Creative Good, a customer experience consultancy, and the host of the Gel conference, held annually in New York City.

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Opening Lines (Experimental)

Marissa Mayer was the first person at Google to work exclusively on the user experience, starting in 2000. The UI team now consists of about eight people.
Q: What is Google's secret in maintaining such a simple and clear user experience, so consistently?
Larry Page, our founder, has been very ...

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Copyright

Copyright 2002-2008 by Good Experience, Inc.

License: Creative Commons Attribution-NonCommercial 2.5

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lingtan 5.00   2008-07-22
markhurst 5.00   2008-07-17

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